Friday, February 21, 2020

Google adds new image license metadata for licensable image label

Google is beta testing a new way for sites to display licensing information about content that appears in Google Images.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32hiq51

A quick guide to understanding Google’s quality rater guidelines

Jennifer Slegg explains the most important themes for brands.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2VcmphN

How digital commerce marketing is reshaping search, marketplaces and social

Marketing executives from Proctor & Gamble and Under Armour talked SEO, customer experience, and the influence of D2C.

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E-commerce category pages outperform product detail pages in SERPs

New data finds category page optimization is a valuable area to prioritize to boost your organic search rankings and traffic.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/32bwfly

Google: Spam less than 1% of Maps content

The company cited spam fighting data in a post on contributed content.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/39PQlUZ

Thursday, February 20, 2020

Bing announces refreshed Bing Webmaster Tools

In the coming weeks, a new Bing Webmaster Tools will make for a faster, cleaner, responsive and actionable toolset for SEOs and webmasters.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/2HFjExC

Wednesday, February 19, 2020

Introducing the Periodic Table of Digital Commerce Marketing

Packing an astonishing amount of information into an easy-to-digest visual, it’s well worth the download.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://ift.tt/38I17g2