Smart content execution will net a lot of inbound links

Ever wonder why that link-building campaign you spent a lot of time and money on didn’t take off? Contributor Paddy Moogan offers 5 content execution tactics that will help you haul in a lot of quality links!

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Google Image Search tests bridging mobile design to desktop search results

Google image search on desktop tests tiled image layout with titles and URLs beneath the snippets.

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BrightEdge and Searchmetrics settle patent infringement lawsuit

After a 4-year patent infringement lawsuit brought by BrightEdge against competitor Searchmetrics, the two have settled their differences.

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Here’s why you should start thinking of content marketing as an SEO strategy

SEO is no longer about about low-quality, keyword-rich content. To make a website successful, SEO experts need a content marketing strategy.

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Google Top Story And AMP Carousel Issues

from Google SEO News and Discussion WebmasterWorld https://ift.tt/2uLLW3n

SearchCap: Chrome and HTTP will not mix tomorrow, Google hotel search results & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Tomorrow, Chrome starts telling users HTTP sites are not secure

Is your site not secure yet and not running over HTTPS? Well, tomorrow, Google is releasing Chrome 68 that will begin marking those pages as not secure.

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