How to persuade client of value of long tail SEO

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2klFYPI

Google Mobile Friendly Test API

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2ldz9Do

Want To Speak At SMX Advanced? Here’s How

The agenda for our upcoming SMX Advanced 2017 show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, June 13-14, 2017 at the Bell Harbor International Conference Center in Seattle. To increase the odds of being selected, be sure to read the...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2ldma4w

179 reasons to attend MarTech San Francisco – rates increase next week!

Marketing technology is growing rapidly and the magnitude of the next MarTech conference (San Francisco, May 9-11) keeps pace. This event is doubling in size from just one year ago to provide you with the insights, intelligence and strategies to drive your digital transformation and improve your...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2l4PHuB

Build Your Ultimate Martech Stack

It’s not enough to build a martech stack; you’ve got to build the right stack for your organization. Strategy, efficiency, integration and resources all play significant roles in martech stack decisions. Join martech expert Matt Heinz and Act-On’s senior director of marketing services and...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2lMjsR4

Seasonal and holiday link building

It's not too early to start thinking about Valentine's Day 2018! Columnist Andrew Dennis explains how to structure a link-building campaign for success during crucial seasonal periods and provides an outline for preparing 12 months in advance. The post Seasonal and holiday link building appeared...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2ld3BO3

Is it possible for Google to disregard our canonical tag?

from Google SEO News and Discussion WebmasterWorld http://ift.tt/2ktfZ7Z