Tuesday, December 13, 2016

SearchCap: Google Search Console update, Bing Ads bot & Google Home

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Search Console update, Bing Ads bot & Google Home appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2gyYZ39

Search Console Property Sets Now Has More Reports



from Google SEO News and Discussion WebmasterWorld http://ift.tt/2gyrhea

New wave of referrer spam wrecking Google Analytics data

If you're seeing a lot of referral traffic in your Google Analytics data, you're not alone. Contributor Jonathan Hochman explains how referral spam happens, lays out methods to combat it and suggests potential solutions for Google's consideration. The post New wave of referrer spam wrecking...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2gydpAC

Act now: Save $300 on SMX West until this Saturday!

Your search for SEM and SEO tactics stops here. Join thousands of marketers at the premier search marketing conference on the West Coast – Search Engine Land’s SMX West: March 21-23, 2017 in San Jose, CA. Register today for an All Access Pass and pay the “super early bird” rate of $1,695...

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2hn2Pcc

Monday, December 12, 2016

What does the Consumer Review Fairness Act mean for consumers and online reviews?

Columnist Sherry Bonelli discusses the impact that newly signed legislation may have on local business owners and review sites. The post What does the Consumer Review Fairness Act mean for consumers and online reviews? appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2hvGexI

Optimizing Google Home search responses

What, if anything, can SEOs do to prepare for the era of the digital assistant? Columnist Brian Ussery shares his observations about Google Home. The post Optimizing Google Home search responses appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2gwh8yn

Bing Ads is building a bot to help you manage campaigns better

While there isn't a ship date for the bot, expect to see AI and machine learning play a greater role in paid search management. The post Bing Ads is building a bot to help you manage campaigns better appeared first on Search Engine Land.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/2hEwzAT