Bing improves autocomplete suggestions for academic papers & movie titles

Bing says autocomplete suggestions for movies will analyze a user's natural language and intent to deliver the most likely interpretations. The post Bing improves autocomplete suggestions for academic papers & movie titles appeared first on Search Engine Land.

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Tips for when and how to use Feed Rules in Google Merchant Center

With more functionality now available in Feed Rules, here is a look at how some marketers have been using them to improve Google Shopping campaign performance. The post Tips for when and how to use Feed Rules in Google Merchant Center appeared first on Search Engine Land.

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Digitizing traditional marketing methods to compete in local search

Columnist Lydia Jorden discusses techniques to digitize traditional marketing in a way that allows your brand to connect with its traditional audience while maintaining competitive local SERP positioning. The post Digitizing traditional marketing methods to compete in local search appeared first...

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Google’s AMP Viewer: the Tinder UX for content?

Google’s hosted AMP viewer takes the risk — and commitment — out of clicking a mobile search result. Contributor Barb Palser discusses what this will mean for publishers. The post Google’s AMP Viewer: the Tinder UX for content? appeared first on Search Engine Land.

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Google has updated the AdWords ad preview tool for expanded text ads

The view now includes sample ads and separate views for mobile and desktop. The post Google has updated the AdWords ad preview tool for expanded text ads appeared first on Search Engine Land.

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The unexpected impact of Google automated ad extensions

What are automated extensions in AdWords, and how can they impact your PPC analytics and ad performance? Columnist Michelle Cruz explains. The post The unexpected impact of Google automated ad extensions appeared first on Search Engine Land.

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Search in Pics: Google’s upcoming birthday, Bing 20% share balloons & fruit bar truck

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Bing Ads balloons for 20% UK marketshare: Source: Twitter Google Brazil...

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