Tuesday, December 8, 2015

Foursquare CEO Crowley: “We Do Location Better Than Anybody Else”

Foursquare has come a long way from its early days as a social “check-in” app. Along the way the company repositioned its app as a Yelp competitor; now the company is substantially focused on “place insights” and “location intelligence” for enterprises. Earlier...

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DataHero Adds Support For Google AdWords Reporting

AdWords is the latest marketing service supported by the reporting and analysis platform, joining Google Analytics, Salesforce, HubSpot and others. The post DataHero Adds Support For Google AdWords Reporting appeared first on Search Engine Land.

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Don’t Procrastinate — SMX West Rates Increase Next Week

You can register for SMX West anytime and get the latest SEO and SEM tactics. But why wait? Register now and save $300. Join us for the most comprehensive search engine marketing conference anywhere. You get 3 days of tactics, hacks and strategies that will improve SEM and SEO performance....

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Monday, December 7, 2015

Now Get A Second Line Of Structured Snippets In Adwords Text Ads

Google may show two lines of structured snippets when eligible. The post Now Get A Second Line Of Structured Snippets In Adwords Text Ads appeared first on Search Engine Land.

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Site Redesign & Migration Tips To Avoid SEO & UX Disasters

Planning to overhaul your website? Check out contributor Modestos Siotos' tips to help you minimize the potential negative impact of a site relaunch. The post Site Redesign & Migration Tips To Avoid SEO & UX Disasters appeared first on Search Engine Land.

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How To Get Google Review Links After The G+ Update

The recent update separating Google Business pages from Google + has left old review links broken, but columnist Greg Gifford shares how you can generate new ones. The post How To Get Google Review Links After The G+ Update appeared first on Search Engine Land.

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Stop Using Desktop Conversions For Mobile Search: 6 Strategies To Help Drive Mobile Calls

Using strategies and metrics such as PPC and CTR that are meant to drive clicks instead of calls can hurt your ad performance. Columnist Wesley Young takes a look at targeted strategies that optimize ads to drive mobile phone calls. The post Stop Using Desktop Conversions For Mobile Search: 6...

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