Help regarding updated content and previously penalised pages

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Negative SEO Attack

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1mD459A

Use These Tools To See What Entities Are On A Web Page

Search engines leverage structured data to determine what entities are on your web page. They can also do this using other techniques such as natural language processing (NLP) and machine learning. This article will introduce you to various tools that will help you identify entities on a web page....



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3 Opportunities With Those New Google Shopping Campaigns

For those who are not necessarily familiar with Google Shopping campaigns — let’s clarify things straight away. Product listing ads (PLAs) are remaining the same as an ad format for end users, whether search marketers are using “old PLAs” or new Shopping campaigns. The...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://ift.tt/1qB6fH9

Google Goes All-In With “OK, Google” Hands-Free Search

The evolution of voice-controlled search into a virtual personal assistant took another step forward with Google’s announcement that all Android-powered devices (KitKat or above) will now respond to the “hotword” OK, Google. Users can initiate a search or control and carry out any...



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Subdirectory to Subdomain

from Google SEO News and Discussion WebmasterWorld http://ift.tt/1nFCvGj

Page On EU Right To Be Forgotten: “Could Have Arrived At More Practical Place Than Court Ruling”

Larry Page offered his thoughts on the European court’s “Right To Be Forgotten” ruling during an interview at Google’s I/O conference this week with New York Times reporter Farhad Manjoo. Page claimed it would have been better if there had been more discussion around the...



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