Traffic: How To Analyze Quantity Vs. Quality

Google has released some great traffic-boosting campaign types over the last year, such as dynamic search ads and product listing ads (PLAs). While it’s great to be bringing in this additional traffic year-on-year, it’s important to analyse this traffic increase against Analytics...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/Ibw2Oik7Uz0/traffic-quantity-vs-quality-178841

Want To Speak @ SMX West? Here’s How

The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX West 2014, March 11-13, at the. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/36NWYAkqoSI/want-to-speak-smx-west-heres-how-2-179519

Bizible Adds Google AdWords ROI Reporting For Salesforce

Bizible, a marketing analytics app for Salesforce.com, has launched a feature to enable Google AdWords cost data to be imported and tied to actual revenue posted in Salesforce. The AdWords ROI Dashboard enables revenue tracking againstf keywords, ads, ad groups and campaigns. The AdWords ROI...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/rmQGRLzCizg/bizible-adds-google-adwords-roi-reporting-for-salesforce-179512

Majestic Search Explorer Now Displays Ranking Factors

In October, Majestic SEO decided to launch their own alpha search engine named Search Explorer. Today, Dixon Jones from Majestic, announced an added feature to the search engine that the SEO community might like. The feature shows you why the search tool ranked the results as they did. Dixon...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/q2Xyh3nvKKA/majestic-search-explorer-now-displays-ranking-factors-179501

Moz Launches MozCast Feature Graph: Tool To See Google Features By Query

Moz announced a new MozCast feature named Google SERP Feature Graph. In short, this feature does two things: (1) It shows you how often a specific feature is found being used in the Google search results. (2) It let’s you see search results that should show those features on the live Google...



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/vGIj5zOHKC4/moz-launches-mozcast-feature-graph-tool-to-see-google-features-by-query-179484

How Do You Differentiate Yourself From Your Competitors?

I recently acquired a new client that is a competitor of a site to which I’m personally loyal. At a neighborhood party, I overheard someone mention this new client, so I asked if he’d ever been to the other site (the one I’m so personally loyal to), and he had never heard of them....



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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing http://feeds.searchengineland.com/~r/searchengineland/~3/nWz3ZR9H7g0/how-do-you-differentiate-yourself-from-your-competitors-178575

Homepage ranked on the Last page of google, Filter, penalty?

from Google SEO News and Discussion WebmasterWorld http://www.webmasterworld.com/google/4629288.htm